Marketing Copywriter

Job Description

Toggl Hire

We are looking for an experienced Marketing Copywriter who can bring a blend of creativity, attention to detail, and a passion for storytelling to our dynamic team. The salary for this position is €55,000 annually.

You can work from anywhere in the world as long as your main location is between UTC-1 and UTC+8:00.

About the team:

We are a global team of 100+ awesome people working from over 40 countries around the globe. We hire globally, you work locally — in the heart of London, a beach outside of São Paulo, or a quiet village near Florence, the choice is yours. Every few months we travel to meet up somewhere in the world and spend some quality time together. We place a huge amount of trust in our people, and we measure the outcomes rather than the work itself.

The role:

As a Marketing Copywriter, you will be a key contributor to our primary growth channel – content. You’ll work across organic, email and social, delivering copy yourself and working closely with colleagues and external partners to drive results.

Your main responsibilities will be:

  • Write engaging, product-led, search-optimized copy for product landing pages, long-form articles, and opinion pieces.
  • Update product landing pages and long-form blog articles with new or up-to-date content, and conduct experiments to optimize SEO performance.
  • Manage pitches and commissions from external writers, and oversee the review and editing of content to ensure factual correctness and alignment with the brand tone and style.
  • Create compelling copy for marketing materials, such as emails, social media posts and visual ads.
  • Grow and engage the Toggl community across social media channels with mission and product-focused content, posting regularly and interacting with those who create user-generated content featuring our product.

About you:

We would love to hear from you if you have:

  • You have 4+ years of copywriting experience at a tech company (preferably SaaS, bonuses for time tracking or productivity space) or at a B2B brand or agency.
  • You write impactful copy for all digital marketing touchpoints (landing pages, emails, chatbots, in-app etc.).
  • You have experience with on-page SEO and are comfortable using tools such as ahrefs.
  • You can take a brief, style guide, and checklists to publish engaging, product-led, search-optimized content for Toggl.
  • You can demonstrate strong editorial abilities, capable of writing clearly, concisely, and managing various content types.
  • You are proficient in crafting creative, on-brand copy that adheres to Toggl’s brand tone, which can be very quirky and bold.
  • You have experience managing freelance or guest contributions and comfortable being the sole member of an editorial team.
  • You love receiving thoughtful feedback on your writing, fearlessly expressing your perspective, but embracing the principle of “disagree and commit” once a conclusive decision is made.
  • You are experienced in managing deadlines and projects effectively, including clear communication regarding expectations and any changes in timelines.

  • Freedom to choose when and how much you work—we only measure results
  • 24 days of paid time off a year, plus your local holidays
  • In-person meetups for team-building (expenses covered)
  • 4-6 weeks paid sabbatical (depending on tenure)
  • Laptop budget up to 2,500€ and it renews every 3 years
  • €2,000 budget to set up your home office and an additional €300 every year after 3 years of tenure
  • €250 per month for co-working space membership and/or internet service at home
  • €4,000 per year contribution to use for training, workshops, and conferences
  • €2,000 per year contribution for any equipment or services to improve and/or maintain your physical and mental health
  • Support for buying tools you need for doing your best work (even eyeglasses if you need a new pair)

Apply now >